Top 10: Smart Recipe Providers

As smart recipe platforms continue to reshape home cooking, apps like Samsung Food, Tasty, MyFitnessPal and others are leading the way.

What began as simple digital recipe collections has evolved into intelligent, AI-powered ecosystems that personalise meal planning, streamline grocery shopping and guide users step by step through the cooking process.

From ingredient-based recommendations and automated meal plans to nutrition tracking, voice control and integrated shopping lists, these platforms combine technology, data and convenience to meet modern lifestyle demands.

They set new standards in accessibility, efficiency and personalisation, empowering users to cook with confidence while reducing food waste and improving everyday meal experiences worldwide.

Food and Drink Digital ranks the Top 10 smart recipe providers, based on users, creating the future of smart recipes. 

10. SuperCook

Users: ​​​​​​​three million (2016)

Founded in: 2009

CEO: Assaf Rozenblatt

SuperCook is a top smart recipe provider because it focuses entirely on what users already have at home.

By matching recipes to available ingredients, it eliminates unnecessary shopping and reduces food waste.

Its AI-powered system analyses millions of recipes to deliver instant, personalised meal ideas.

Features like voice input and a dynamic pantry make it easy to use, while automatic updates ensure suggestions stay relevant, turning everyday cooking into a more efficient and creative experience.

9. Mealime

Users: 4.5 million 

Founded in: 2013

Founders:  Jeffrey Bunn, Mitch Crowe and Maria Golikova

Mealime is a key smart recipe provider because it streamlines the entire cooking workflow, from planning meals to shopping and cooking, into one personalised, easy-to-use system.

Users can build customised weekly meal plans based on dietary preferences, allergies and dislikes, with support for multiple diet types and advanced filtering options.

Its smart grocery list automatically organises all required ingredients, reducing food waste and simplifying shopping.

Guided step-by-step recipes, hands-free cooking mode and quick 30-minute meal options help users cook confidently and efficiently.

8. Kitchen Stories

Users: six million

Founded in: 2013

CEO: Alexander Bauer

Kitchen Stories is a popular smart recipe provider because it combines high-quality guided recipes with an intuitive, user-friendly cooking experience.

With thousands of recipes supported by step-by-step photos and videos, it helps users cook confidently regardless of skill level. Features like cooking mode, timers and measurement adjustments make the process smooth and precise.

The app also enables users to save recipes into personalised cookbooks, generate shopping lists instantly and discover new dishes through curated and community content.

7. Samsung Food (previously Whisk)

Users: six million

Founded in: 2012

Founder: Nick Holzherr

Samsung Food is a well trusted smart recipe provider because it combines AI-driven personalisation with a fully integrated cooking and nutrition ecosystem.

It allows users to save recipes, build meal plans and generate smart shopping lists while tailoring recommendations to their dietary goals and ingredient inventory.

Advanced features can identify ingredients from photos and automatically update a user’s food list, while “Tailored for You” meal plans provide recipe suggestions.

By connecting recipes, grocery planning and health tracking across devices, Samsung Food delivers a highly personalised, efficient and intelligent cooking experience.

6. HelloFresh

Users: 7.1 million (2023)

Founded in: 2011

CEO: Dominik Richter

HelloFresh is a top smart recipe provider because it simplifies cooking by combining meal planning, ingredient delivery and guided recipes into one seamless system.

Users choose from curated weekly menus, receive pre-measured ingredients at their door and follow step-by-step recipes that reduce guesswork and waste.

By delivering exactly what’s needed for each recipe and focusing on fresh, seasonal ingredients, HelloFresh helps users cook efficiently, save time, reduce food waste and enjoy consistent, home-cooked meals with minimal effort.

5. Recime

Users: 10 million

Founded in: 2021

CEO: Christine Nguyen

ReciMe is a well used smart recipe provider because it centralises and simplifies the entire cooking workflow in one platform, allowing users to save recipes from social media, screenshots and multiple apps in an easy-to-use library.

Its smart features, like automatic grocery list generation, meal planning and nutrition calculations, help users plan, shop and cook more efficiently.

By organising recipes into cookbooks and enabling cloud syncing across devices, ReciMe ensures accessibility and convenience. 

4. SideChef

Users: 13.5 million (2022)

Founded in: 2013

CEO: Kevin Yu

SideChef is a key smart recipe provider because it delivers a fully connected, end-to-end cooking experience.

With more than 16,000 step-by-step Smart Recipes, it offers personalised discovery based on diet, ingredients and time, making meal planning effortless.

Combined with voice control, built-in timers and one-tap grocery shopping through services like AmazonFresh, SideChef streamlines every stage of cooking.

This seamless blend of guidance, automation and shopping makes it highly efficient and user-friendly.

3. Cookpad

Users: 100 million (monthly)

Founded in: 1997

CEO: Akimitsu Sano

Cookpad is a popular smart recipe provider because it blends technology with human creativity to enhance everyday cooking.

Its mission to “Make Everyday Cooking Fun” is supported by tools that guide rather than replace the cook, helping users build skills and confidence.

Features like its AI Assistant simplify recipe creation by organising ingredients and steps through an interactive, conversational process.

Unlike fully automated systems, Cookpad focuses on empowering users while fostering community through shared recipes.

By combining smart technology, skill development and social connection, Cookpad creates a more engaging, sustainable and meaningful cooking experience for everyone.

2. MyFitnessPal

Users: 200 million (2024)

Founded in: 2005

CEO: Mike Fisher

MyFitnessPal is Food & Drink Digital's second highest ranked smart recipe provider because it goes beyond simple cooking guidance to deliver data-driven, personalised nutrition insights.

Its Recipe Tool allows users to import recipes from anywhere on the web and instantly generate complete nutritional information, eliminating the need to manually log each ingredient.

This makes tracking meals significantly faster and more accurate, helping users stay consistent, one of the key factors in successful weight loss.

What sets MyFitnessPal apart is how seamlessly recipes integrate into a broader health ecosystem. Users can save meals, log them directly into their food diary and monitor calories, macros and progress over time.

With access to a massive food database and personalised calorie targets, the app turns every recipe into a measurable step toward fitness goals.

Combined with habit-building tools, progress tracking and a large supportive community, MyFitnessPal transforms recipe use into a smart, goal-oriented system for healthier living.

1. Tasty

Users: 500 million (monthly)

Founded in: 2015

CEO: Jonah Peretti

BuzzFeed’s Tasty app stands out as the top smart recipe provider because it seamlessly combines technology, content and user convenience.

With more than 1,700 recipes at launch and thousands more added later, it offers a vast, diverse library tailored to different tastes, dietary needs and occasions.

Its intuitive search and filtering tools allow users to find recipes based on ingredients, time, or skill level, making cooking more accessible.

What truly differentiates it is its integration with the Tasty One Top, a Bluetooth-enabled appliance that syncs with recipes to automate temperature and timing.

This removes guesswork and ensures consistent results, even for beginners.

Step-by-step video instructions further simplify the process, while features like ingredient shopping integration streamline meal planning.

By blending smart hardware, interactive media and practical tools, Tasty transforms cooking into a guided, efficient and enjoyable experience for modern users.