Carls Jr is Heading to Japan with a New Franchise Partnership
Carls Jr. is about to bring its very special brand of burger sex appeal to a brand new ma...
Carl’s Jr. is about to bring its very special brand of burger sex appeal to a brand new market. This week the burger chain announced that it has partnered with Japanese franchise developer Mitsuuroko Group Holdings Co. Ltd., and that the developer will be taking on the task of launching Carl’s Jr. in Japan.
According to a press release issued by Carl’s Jr., Mitsuuroko Group Holdings will be building 150 locations throughout Japan over the next ten years, starting with an inaugural Tokyo location which should open in 2015.
“We are excited to partner with Mitsuuroko to bring our premium menu items, vibrant brand and innovative service to Japan,” said Mike Murphy, president of Carl’s Jr. parent company CKE Restaurants Holdings, Inc, in the official press release. “We have no doubt that with Mitsuuroko’s experience and commitment behind us, Carl’s Jr. will soon become the ultimate destination for Japanese consumers seeking the most premium burger.”
“Japan is the largest burger market in Asia and our brand is well positioned to deliver the quality, taste and innovation that discerning Japanese consumers demand,” added Ned Lyerly, CKE president of international. “CKE and Carl’s Jr. offer a best in class, proven menu and quality restaurant experience that are sure to succeed in the sophisticated Japanese market. And, we have complete confidence that Mitsuuroko is the right partner at the right time for Carl’s Jr.”
While Mitsuuroko Group Holdings is a major company with a hand in several industries from real estate to energy, this will be the company’s first QSR franchise asset. But Mitsuuroko is up for the challenge and eager to get started.
“We are pleased to bring Carl’s Jr. and its premium burgers to the Japanese market,” said Mr. Kohei Tajima, the CEO of Mitsuuroko Group Holdings, in the press release issued by Carl’s Jr. “Carl’s Jr. is famous and successful throughout the world thanks to its business model of offering authentic, premium-quality chargrilled burgers with the convenience and price of fast food. Compared to other burger chains, Carl’s Jr. in Japan will offer better quality, better service, better value and better hospitality in a premium Quick Service Restaurant environment. Our emphasis on superior quality is a fundamental pillar to Mitsuuroko’s success. Carl’s Jr. is the perfect partner for us to bring that quality orientation to the QSR category.”
Carl’s Jr. and Japan could be a match made in heaven. The burger chain is known for its creative burger topping combinations, and we know full well the majesty that happens when Japanese franchisees go wild on burger variations. We’re looking forward to Carl’s Jr. Japan’s impending creations with bated breath.
Tyson Foods 2050 net-zero target with no bargain on taste
Tyson Foods, a leading global protein company, aims to achieve net-zero greenhouse gas emissions across its global operations and supply chain by 2050.
The company supplies 20% of the USA’s beef, pork and chicken and is best known for products such as Jimmy Dean, Hillshire Farm and BallPark.
As the first U.S.-based protein company to have an emissions reduction target approved by the Science Based Targets initiative (SBTi), this ambition, in conjunction with the release of the company’s fiscal year 2020 Sustainability Progress Report, underscores the company’s commitment to help combat the urgency of the growing climate change crisis.
Food giant Tyson will meet net-zero targets
The high level of meat and diary that humans consume is fuelling climate change for many reasons:
- Gassy cows, sheep and goats are responsible for up to 14% of all greenhouse emissions.
- 75% of agricultural land across the world is used for animal agriculture. This includes land for the animals to graze upon, as well as the land used for the crops which animals eat to grow in. The amount of land required leads to deforestation.
The move to net-zero is an expansion of Tyson Foods current science-based target of achieving a 30% GHG emissions reduction by 2030, which is aligned with limiting global temperature rise to 2.0c.
As a global organisation with 239 facilities and 139,000 employees worldwide, achieving net-zero emissions is a large task, which will require a collective effort from every team member, in addition to external stakeholders.
Tyson Foods’ goals include:
- For emissions to align with limiting global temperature rise to 1.5℃, consistent with the Paris Agreement, by the end of 2023.
- Expanding the company’s current 5m acre grazing lands target for sustainable beef production practices by 2025.
- Continuing work to eliminate deforestation risk throughout its global supply chain by 2030.
Tyson foods supports accountability and transparency
“We believe what good food can do for people and the planet is powerful. Our net-zero ambition is another important step in our work toward realising our aspiration to become the most transparent and sustainable food company in the world,” said Donnie King, Tyson Foods President and CEO.
“At Tyson Foods, we believe progress requires accountability and transparency and we are proud to exemplify that as we work to achieve net-zero greenhouse gas emissions by 2050,” said John R. Tyson, Chief Sustainability Officer, Tyson Foods. “As the first U.S.-based protein company in the food and beverage sector to have an emissions reduction target approved by the Science Based Targets initiative, we hope to continue to push the industry as a leader and remain committed to making a positive impact on our planet, with our team members, consumers and customers, and in the communities we serve.”
Tyson Foods’ new ambition, along with the company’s existing sustainability goals, is aligned with the UN Sustainable Development Goals, which include:
Goal 2: ‘End hunger, achieve food security and improved nutrition and promote sustainable agriculture’.
Goal 15: ‘Protect, restore and promote sustainable use of terrestrial ecosystems, sustainably manage forests, combat desertification, and halt and reverse land degradation and halt biodiversity loss.’