Indian foodtech market set to excel despite pandemic

By Helen Adams
According to a new report from Ken Research, the Indian agritech market is expected to grow by up to 32% by FY25, despite the pandemic and political issues

In 2020, over $300m of investments were secured by agritech startups, which have been especially popular in the Indian agritech ecosystem. 

According to Ken Research, a research based management consulting company, the Indian Agritech market will grow 32% by FY25. 

The report notes that many agritech groups work inefficiently and there is work to be done, which will have to wait until after the worst of the pandemic has passed. 


India leads the world in one in four deaths reported worldwide each day - but agritech persists

There have been a total of 349,186 coronavirus-related deaths reported in India, since the pandemic began. COVID-19 infections are decreasing but the country counts one death in every four worldwide. 

Despite this devastation, according to India Agritech Market Outlook to FY’2025 by Nature of Services, a wide range of Indian business models are ready to get to work in Indian agriculture, owing to a series of factors:

  • Post-harvest losses of around $13 billion in agricultural value (yearly average) 
  • Supply chain inefficiencies
  • Wastage of over 40% of food even before it reaches the end consumer due to supply chain intermediaries. 


In the aftermath of the Indian farmers protest of 2020, the pandemic has forced many to review policies which were not working.

It is hoped that a fresh start following the pandemic will be an opportunity for 

Indian agriculture to transform with farmers rights and sustainability at the forefront of this new chapter. 


LEAF: India’s digital platforms are helping farmers

LEAF is an Indian organisation which undertakes research in:

  • Plant material
  • Landscape Design
  • Environmental Sustainability


Palat Vijayaraghavan, Founder and CEO of LEAF feels that his company is supporting India’s agritech community.

“Our digital platform is helping farmers take out the pain in all these steps for the farmers”, said Vijayaraghavan. “With our on-ground farmer support centres, the farmers can grow the best of the produce, sell the harvest through our centres, easily realise the value for their harvest and access the fruits of their harvest."


Featured Articles

Careers Passport: flagship programme to help jobseekers

A fast-track job scheme designed to remove barriers to enter the food and drink industry has seen over 1,000 training opportunities created.

Coca-Cola, Diginex & Reckitt tech to support supply chains

Respect for human rights is critical to good business, says Coca-Cola’s Paul Lalli, as the company joins diginexLUMEN to catch supply chain forced labour

Luxury food manufacturer Venchi on sustainable packaging

Cècile Osti, of luxury chocolate manufacturer Venchi, on Easter 2022, Sorrento lemons, sustainable packaging, natural ingredients & the pleasure of food

How has the pandemic affected sales at General Mills?


Morrisons partners with Nestle in sustainability scheme


PepsiCo Launches pep+ a Strategic End-to-End Transformation