May 17, 2020

The alcoholic drink market will be worth $2.52 trillion by 2020

Tom Wadlow
2 min
Beer production
The market for alcoholic drinks dominates the beverage market across the globe.

In 2015, the global alcoholic drinks market was valued at $2.26 trillio...

The market for alcoholic drinks dominates the beverage market across the globe.

In 2015, the global alcoholic drinks market was valued at $2.26 trillion and this expected to reach $2.52 trillion by 2020, thanks in part to a massive surge in popularity across the Asia Pacific region.

During the forecast period 2017-2021, the alcoholic beverages segment in APAC will register a fast-paced growth with China and India as the key markets. In 2015, the alcoholic drinks market in APAC was valued at $535.5 billion and is expected to reach $673.4 billion by 2020.

These figures come from a research paper, Global Commercial Beer Dispensers Market 2017-2021, which has identified trends such as demand for chilled beer as a key driver for growth in certain beer taps.  

Analysts forecast the global beer market to grow at a CAGR of 2.4 percent by revenue during the period 2016-2020.

An analyst said: “A key trend influencing and boosting market growth is the introduction of new flavors by vendors. Vendors are coming up with new and innovative flavors for beers such as chocolate, blueberry, Brussel sprout, lemon, and various other flavors. In the US, nearly 27 percent of the new beer products launched in 2015 were new flavored beer products. Flavored beer is more popular among female consumers in the age group of 22-34 years as nearly 39 percent of consumers of flavored beer belonged to this category.”

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May 17, 2020

Starbucks to open 10,000 sustainable stores in bid to save US$50mn

Starbucks
Green Energy
Renewable
Sustainability
Marcus Lawrence
2 min
Nestlé and Starbucks complete licensing deal for $7.15bn.
Starbucks has announced plans to open 10,000 “greener stores” around the world by 2025

The plans come under an initiative called the “Starbucks G...

Starbucks has announced plans to open 10,000 “greener stores” around the world by 2025

The plans come under an initiative called the “Starbucks Greener Stores Framework”, which the coffee company will develop with experts in the field such as SCS Global Services, and the World Wildlife Fund.

Kevin Johnson, Starbucks’ CEO, said in a company statement that Starbucks has a responsibility to promote environmental sustainability.

“We are a company in [sic] that believes, in the fabric of mission and values, that the pursuit of profit is not in conflict with the pursuit of doing good”.

The announcement aligns with Starbucks’ efforts over the past decade to create sustainable buildings, working in partnership with the US Green Building Council.

The company has said it will go beyond the Leadership in Energy and Environmental Design (LEED) sustainable building criteria, which it developed alongside the US Green Building Council, to focus on powering its stores in the US and Canada with 100% renewable energy.

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Starbucks plans to introduce technology to both new buildings and in renovations of existing stores that will save 25-30% on energy and water use.

Marketing Magazine said this could save Starbucks around US$50mn incrementally over the next decade.

This year, Starbucks committed to eliminate its reliance on single-use straws in 28,000 stores by 2020, and also said that it is developing compostable paper cups.

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