29 search results
Danone's Oikas Greek yogurt rebrand for ‘grab & go’ workers
Danone has rebranded Oikos Greek yogurt ready for workers to restart the commute to the office
Dunkin’ Donuts rebrands as Dunkin' in bid to become a beverage-led company
Dunkin’ Donuts has announced that it is going to rename itself Dunkin’ to reflect its shift towards the coffee and drinks market, which make up 60...
Hotels & Hospitality
AccorHotels is bringing the first Swissôtel to the UAE in Al Ghurair rebranding exercise
AccorHotels has signed an agreement to rebrand two properties at the Al Ghurair Centre Complex into a Swissôtel & Swissôtel. The site consists of...
IHOP becomes IHOb, and the 'b' stands for burgers
IHOP Restaurants has rebranded, and will now be known IHOb, with the ‘b’ standing for burgers, the company has said. The news of the rebrand was r...
Following Kraft Dinner’s rebranding technique in Canada, discover when it’s time to make a change
How important is a companys brand? Some executives would argue that a brand is, well, everything! After all, if consumers choose your product over someo...